BASF

BASF ist eines der weltweit führenden Chemieunternehmen, das innovative Lösungen für verschiedene Industrien bietet.

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<h2 class='jobSectionHeader'>Unternehmensprofil</h2><p>Als eines der gr&#246;&#223;ten Chemieunternehmen in Nordamerika findet BASF seit mehr als 150 Jahren L&#246;sungen f&#252;r allt&#228;gliche Bed&#252;rfnisse und komplexe wirtschaftliche, &#246;kologische sowie Nachhaltigkeitsherausforderungen. BASF bietet Mitarbeitenden die Werkzeuge, Anleitung und Chancen, um beruflich und pers&#246;nlich zu wachsen. Der Erfolg des Unternehmens ist eng mit dem Erfolg der Mitarbeitenden verkn&#252;pft. #belongatBASF</p><h2 class='jobSectionHeader'>Deine Aufgaben</h2><p>Die Construction Solutions Gruppe bietet innovative L&#246;sungen f&#252;r die Bauindustrie. In dieser Rolle entwickelst du die strategische Roadmap f&#252;r Marktsegmente und setzt diese gemeinsam mit Sales-, Technik- und Funktionsteams um. Du f&#252;hrst Marktforschung durch, analysierst Kundenbed&#252;rfnisse, Markttrends und Wettbewerber und &#252;bersetzt diese Erkenntnisse in operative Pl&#228;ne, Innovationsprojekte und Preisstrategien. Du verantwortest das Innovationsportfolio, Produktlancierungen und die Segmentstrategie. Zudem entwickelst und kommunizierst du differenzierte Wertversprechen und misst deinen Erfolg direkt am Segmentvolumen und der Marge. Du sammelst und teilst Wettbewerbsinformationen, erstellst Marketingmaterialien, organisierst Konferenzen und arbeitest mit globalen Teams zusammen. Reiset&#228;tigkeit bis zu 25% innerhalb der USA kann erforderlich sein.</p><ul><li>Entwicklung und Umsetzung von Marktsegmentstrategien in Zusammenarbeit mit Sales und Technik</li><li>Analyse und Segmentierung von M&#228;rkten, Auswahl von Zielprodukten und Entwicklung von Gesch&#228;ftsstrategien</li><li>Management des bestehenden Portfolios zur Optimierung von Profitabilit&#228;t und Positionierung</li><li>Identifikation von Branchentrends, Kundenbed&#252;rfnissen und Wachstumsfeldern</li><li>Initiierung und Leitung von Innovations- und Business Development Projekten bis zur Produkteinf&#252;hrung</li><li>Entwicklung von Go-to-Market-Pl&#228;nen, Verkaufstools und Trainingsmaterialien</li><li>Sammeln und Aktualisieren von Markt- und Wettbewerbsinformationen</li><li>Organisation und Teilnahme an Messen und Branchenevents</li><li>Nutzung von KI und Digitalisierung zur Entwicklung neuer Gesch&#228;ftsmodelle und Effizienzsteigerung</li></ul><h2 class='jobSectionHeader'>Dein Profil</h2><ul><li>Selbstmotivation und unternehmerischer Antrieb</li><li>F&#228;higkeit, Priorit&#228;ten zu setzen und mehrere Projekte zu steuern</li><li>Beziehungsaufbau und Einflussnahme im Unternehmen</li><li>Mindset f&#252;r kontinuierliche Verbesserung</li><li>Erfahrung in Marketing, Vertrieb, Produktmanagement, technischer Service, Business Development oder &#228;hnlichen Bereichen</li><li>Sehr gute Kommunikationsf&#228;higkeiten in Wort und Schrift</li><li>Erfahrung mit KI/Digitalisierung von Vorteil</li><li>Mindestens Bachelorabschluss, weiterf&#252;hrender Abschluss bevorzugt</li></ul><h2 class='jobSectionHeader'>Vorteile</h2><ul><li>Flexible Arbeitsmodelle, wann immer m&#246;glich</li><li>Wettbewerbsf&#228;hige Altersvorsorge mit Unternehmenszuschuss</li><li>Programme f&#252;r Wohlbefinden und umfassende mentale Gesundheitsunterst&#252;tzung</li><li>Familienleistungen wie Unterst&#252;tzung bei Fruchtbarkeit, Adoption, Elternzeit u.v.m.</li><li>Back-up Kinder- und Altenpflege sowie Rabattprogramme</li><li>Mentoring und Karriereentwicklung</li><li>Matching Gifts Programm f&#252;r Spenden</li><li>Mitarbeiterkrisenunterst&#252;tzung</li><li>Zugang zum BASF Weinkeller, Mitarbeiterrabatte und mehr</li></ul><h2 class='jobSectionHeader'>Datenschutz</h2><p>BASF nimmt Datenschutz und Sicherheit sehr ernst. Es werden keine finanziellen Informationen per E-Mail, SMS oder &#252;ber soziale Medien angefordert. Verdachtsf&#228;lle k&#246;nnen gemeldet werden.</p><h2 class='jobSectionHeader'>Chancengleichheit</h2><p>BASF ist ein Arbeitgeber, der Chancengleichheit bietet. Alle qualifizierten Bewerber werden unabh&#228;ngig von Rasse, Alter, Staatsb&#252;rgerschaft, Geschlecht, Religion, Familienstand, Herkunft, Behinderung, Geschlechtsidentit&#228;t oder -ausdruck, Veteranenstatus oder anderen gesetzlich gesch&#252;tzten Merkmalen ber&#252;cksichtigt. Bewerber m&#252;ssen zur vollzeitigen Arbeit in den USA berechtigt sein.</p>

Wirtschaftswissenschaften

Bachelor

Master

Festanstellung

Senior

Deutsch

Du entwickelst Strategien f&#252;r Marktsegmente, analysierst Trends und leitest innovative Projekte im Bauwesen. Deine Arbeit hat direkten Einfluss auf Wachstum und Erfolg. Mache jetzt den Test und finde heraus, ob du geeignet bist.

<div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Now hiring! Market Segment Manager</b></H2></div><div><p> </p><p> </p><p><span style="font-size:16.0px"><strong>Come create chemistry with us!</strong></span></p><p> </p><p>Market Segment Manager, Construction Solutions - Charlotte, NC</p><p> </p><p>The Construction Solutions group is dedicated to bringing differentiated solutions to our customers in the construction industry through customer focus and value-driven innovation. This role is an exciting opportunity to join a dynamic team focused on driving growth with Dispersion &amp; Resin products in several segments of the construction industry including Building Envelope, Building Materials, and Infrastructure.</p><p> </p><p>In this key role, you will be responsible for development of the strategic roadmap of each market segment and execution with sales, technical and functional teams. This includes conducting market research to understand the “voice-of-customer”, market trends, and competitive activity, and subsequently translating these into tactical execution plans, innovation pipeline projects and pricing strategies.  You will manage the innovation pipeline, product launches, and segment portfolio strategy and positioning, with a keen focus on developing and promoting differentiated value propositions. The value you drive will be measurable directly in your impact to the segment volume and margin, and you will have an opportunity for high visibility within the Dispersions North America business.  Finally, you will be responsible for gathering and sharing of competitive intelligence in your segment, developing marketing materials, managing conferences and coordinating with global team to ensure alignment of our regional activities.</p><p> </p><p>Travel up to 25% domestically may be required in this role.</p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>As a Market Segment Manager, you create chemistry by...</b></H2></div><div><p> </p><ul type="disc"><li>Applying your education and experience in marketing, sales, product management, technical service, business development, business management or other business functions, you will develop market segment strategy and lead its implementation in partnership with Sales and Technical colleagues.</li><li>Demonstrating your ability to analyze and segment markets, select target products, and prepare and execute business strategies, you will assess the competitive and customer landscapes, as well as existing product and segment portfolios, to develop the roadmap for sustainable and differentiated innovation. This includes managing existing portfolios to optimize profitability and positioning, identifying industry specific trends, understanding unmet customer needs, identifying key growth areas and opportunity fields, and developing differentiated value propositions.</li><li>Using entrepreneurial drive, project management experience, and your solid business acumen, initiate and lead innovation and business development projects from ideation to successful product launch.</li><li>Successfully engaging stakeholders within the organization, design and lead execution of the assigned segment’s channel strategy, including developing go-to-market plans, sales tools, and training / promotional materials for existing portfolios and new product launches in partnership with direct and channel partners.</li><li>Working as a highly motivated self-starter, collect, validate, maintain, and update market &amp; competitive intelligence per assigned industry segment. Additionally, you will understand value propositions and partner with Product Management to ensure accurate industry specific pricing targets are implemented.</li><li>Your outstanding verbal and written communication and presentation skills will serve you well as you organize and participate in customer and industry specific trade shows / fairs and ensure representation in key industry associations.</li><li>Utilize AI &amp; Digitalization to establish new business models, sales channels and improve efficiency</li></ul><p><span style="font-size:14.0px">]</span></p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>If you have...</b></H2></div><div><p> </p><ul type="disc"><li>Self-motivated with an entrepreneurial drive</li><li>Able to prioritize for impact across multiple topics and projects</li><li>Able to build relationships, influence across an organization, and manage projects for success</li><li>Continuous improvement mindset</li><li>Prior experience in marketing, sales, product management, technical service, business development, business management or other business functions Excellent verbal and written communication skills</li><li>Experience in using AI/ Digitalization for new business models or efficiency gains preferred</li><li>Minimum Bachelor's degree, advanced degree preferred</li></ul></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Create your own chemistry with you@BASF</b></H2></div><div><p> </p><p style="margin-bottom:11.0px"><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">At BASF, you will have the chance to do meaningful work towards building a more sustainable future. In addition to competitive compensation and benefits, BASF provides you with access to a wide range of elements to help you be your best. It’s what we call <b>you@BASF</b>. We are committed to providing benefits, programs, and opportunities that support our employees’ overall well-being, personal growth, and a safe, collaborative, and inclusive work environment. </span></span></span></p><p style="margin-bottom:16.0px"><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">Just some of the many benefits we offer include:</span></span></span></p><ul><li><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">Flexible work arrangements whenever possible</span></span></span></li><li><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">Highly competitive retirement savings plan with company match and investment options</span></span></span></li><li><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">Well-being programs that include comprehensive mental health support for you and your household family members</span></span></span></li><li><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">Family forming benefits (fertility, adoption and surrogacy reimbursement, maternity/parental leave, and more)</span></span></span></li><li><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">Back-up child and elder care with discount programs for families of all ages and stages</span></span></span></li><li><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">Mentoring and career development opportunities that allow you to share, learn, and thrive </span></span></span></li><li><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">Matching gifts program that allows you to deepen the impact of your contributions to qualified charities. </span></span></span></li><li><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">Employee crisis support for when the unexpected happens</span></span></span></li><li><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">Access to our BASF wine cellar, employee discounts, and much more!</span></span></span></li></ul></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>About us</b></H2></div><div><p style="margin-bottom:11.0px"> </p><p style="margin-bottom:11.0px"><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">As one of the largest chemical companies in North America we have been finding solutions for your everyday needs and addressing the most complex economic, environmental, and sustainability challenges for more than 150 years!</span></span></span></p><p style="margin-bottom:11.0px"><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">At BASF we empower our employees with the tools, guidance and opportunities they need to advance and succeed in work and life. Giving you the support you need to be your best and fulfill your personal ambitions is what helps us create chemistry. After all, our success is linked to yours. Whatever path you envision, BASF is a great place to build a rewarding, successful career.</span></span></span></p><p style="margin-bottom:11.0px"><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">Belong to Something Bigger. #belongatBASF</span></span></span></p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Privacy statement</b></H2></div><div><p> </p><p><span style="font-size:14.0px">BASF takes security &amp; data privacy very seriously. We will never request financial information of any kind via email, private text message or direct message on any social medial platform or job board. Furthermore, we will never send a candidate a check for equipment or request any type of payment during the job application process. If you have experienced any of the above, please contact Careers.NorthAmerica@basf.com to report fraud.</span></p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Equal employment opportunities</b></H2></div><div><p> </p><p style="margin-bottom:11.0px"><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, age, citizenship, color, religion, sex, marital status, national origin, disability status, gender identity or expression, protected veteran status, or any other characteristic protected by law.</span></span></span></p><p style="margin-bottom:11.0px"><span style="font-size:14.0px"><span style="font-family:Arial, sans-serif"><span style="color:black">Applicants must be currently authorized to work in the United States on a full-time basis.</span></span></span></p></div></div></div>

Zusätzliche Infos - gehören nicht zur Beschreibung:
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  "employer": "BASF Corporation",
  "city": "Charlotte",
  "stateabbr": "NC",
  "country": "US",
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  "department": "ATS_WCMS_WEBFORM",
  "category": "Marketing & Sales",
  "locale": "en_US",
  "workflex": "Hybrid",
  "productservice": "",
  "posteddate": "Thu, 23 07 2026 00:00:00 GMT",
  "requiredcertification": "",
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  "customfield3": "f1",
  "customfield4": "l4",
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Produktmanagement

Vertrieb

Business Analysis

Projektmanagement

Teilweise im Homeoffice möglich

Du entwickelst und setzt Strategien f&#252;r verschiedene Marktsegmente im Bauwesen um. Du analysierst Markttrends, f&#252;hrst Wettbewerbsanalysen durch, leitest Innovationsprojekte und koordinierst Produktlancierungen. Du arbeitest eng mit Vertrieb, Technik und globalen Teams zusammen.

Selbstmotivation

Prioritäten setzen

Beziehungsaufbau

Kontinuierliche Verbesserung

Marketing

Technischer Service

Business Development

Kommunikationsfähigkeiten

KI/Digitalisierung

Marktsegmentstrategien entwickeln

Marktanalyse und Segmentierung

Portfolio-Management

Branchentrends identifizieren

Innovationsprojekte leiten

Go-to-Market-Pläne entwickeln

Marktinformationen sammeln

Messen organisieren

KI zur Effizienzsteigerung nutzen

Market Segment Manager

Gelegentliche Reisebereitschaft nötig

UnternehmensprofilAls eines der gr&#246;&#223;ten Chemieunternehmen in Nordamerika findet BASF seit mehr als 150 Jahren L&#...