Licensing Marketing Operations Manager - Midwest US or RTP, NC

As a Licensing Marketing Operations Manager - Midwest US or RTP, NC, you create chemistry by...

• Managing operations related to licensee companies, ensuring efficient processes and effective operational communication across licensees and BASF.
• Analyzing insights from the market, licensees, and market research and translating them into clear value propositions.
• Developing, capturing, invoicing, tracking, and reporting BASF germplasm and trait value.
• Maintaining up-to-date knowledge of the seed industry and communicating effectively with internal stakeholders and licensees.
• Seasonally reviewing seed POS reports to compare licensee sales volume with reported POS volume and ensure overall accuracy.

If you...

• Have a Bachelor’s degree in Business Administration, Marketing, or a related field (Master’s preferred).
• Have 10 years of professional experience, including substantial operations experience in agriculture and preferably commercial seed.
• Possess strong negotiation and influencing skills, an entrepreneurial mindset, and decisive strategic marketing operations abilities.
• Own expertise in portfolio management, pricing, commercial excellence, and licensee business acumen (commercial, agronomy, logistics, distribution).
• Are skilled at analyzing licensee sales reports to generate planning insights and applying grower/channel/influencer segmentation and customer insights to brand and marketing strategy.
• Develop and deliver innovative, operations-driven license offers and implement value-based and transactional pricing aligned with customer-perceived value.
• Have creative problem-solving skills, willingness to travel (~15%, possibly higher initially).

Create your own chemistry with you@BASF

• Flexible work arrangements whenever possible
• Highly competitive retirement savings plan with company match and investment options
• Well-being programs that include comprehensive mental health support for you and your household family members
• Family forming benefits (fertility, adoption and surrogacy reimbursement, maternity/parental leave, and more)
• Back-up child and elder care with discount programs for families of all ages and stages
• Mentoring and career development opportunities that allow you to share, learn, and thrive
• Matching gifts program that allows you to deepen the impact of your contributions to qualified charities.
• Employee crisis support for when the unexpected happens
• Access to our BASF wine cellar, employee discounts, and much more!