Global Marketing Communications Specialist (BASF-Chemetall)

As a Global Marketing Communications Specialist (ECT-Chemetall), you create chemistry by...

• Support the Head of Global Segments in developing global messages and concepts for Global Segments.
• Create templates for global marketing communications materials and develop frameworks for regional use.
• Develop strategic marketing communication content for Marketing and Sales Organization.
• Create content for digital channels; responsible for updating content on website and content on Chemetall digital channels.
• Developing and executing integrated global marketing communications programs, adapting global strategies for global, regional and local markets.
• Build and manage content across various formats (digital assets, sales tools, marketing, etc.) ensuring it's culturally relevant and accurate.
• Partnering with global and regional marketing teams, internal creative teams, and external agencies to align strategies and execute campaigns.
• Ensure brand management consistency on all marcom collateral aligns with brand guidelines.
• Track campaign performance, gathering insights, and optimizing strategies for improved engagement and effectiveness.
• Event management, support the planning and execution of global events, conferences, tradeshows, and meetings, including logistics, budget management, and vendor coordination.

If you have...

• Marketing and Communication Skills: excellent written and verbal communication, strong storytelling abilities, and experience with various marketing channels (digital, social, content, etc.).
• Project Management: proven ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines.
• Strategic Thinking: ability to develop and implement marketing strategies that align with business objectives.
• Cultural Sensitivity: understanding and adapting communication to different cultural contexts.
• Technical Proficiency: experience with marketing automation tools, proficient with MS Suite, Adobe Creative Suite, Canva, and other relevant technologies.
• Analytical Skills: ability to track campaign performance, analyze data, and identify areas for improvement.

• Bachelor’s degree in Marketing, Communications, Public Relations, or related field.
• Minimum of 5 years’ experience in Marketing Communications for B2B.
• Proven success in developing and executing international campaigns.
• Experience with Salesforce Marketing cloud preferred
• Proficient with MS Suite, Adobe Creative Suite, and Canva are required.
• Prior experience with graphic design is preferred.
• Creativity and collaboration skills are required.
• Strong presentation skills, excellent verbal and writing skills in English are required.
• Hybrid Work Schedule, 3 days onsite and 2 days remote.
• Travel for this position is 10%.

Create your own chemistry with you@BASF

• Flexible work arrangements whenever possible
• Highly competitive retirement savings plan with company match and investment options
• Well-being programs that include comprehensive mental health support for you and your household family members
• Family forming benefits (fertility, adoption and surrogacy reimbursement, maternity/parental leave, and more)
• Back-up child and elder care with discount programs for families of all ages and stages
• Mentoring and career development opportunities that allow you to share, learn, and thrive
• Matching gifts program that allows you to deepen the impact of your contributions to qualified charities.
• Employee crisis support for when the unexpected happens
• Access to our BASF wine cellar, employee discounts, and much more!